株式会社極東書店トップ商品一覧Fundamentals of Economics for Business. 2nd ed.

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Fundamentals of Economics for Business.

Fundamentals of Economics for Business. 2nd ed. 経営のための経済学の基礎 第2版

・ISBN 978-981-279-737-7 2009 hard

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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-981-279-739-1

著者・編者Barrows, David / Smithin, J.,
出版社(World Scientific, SI)
ページ数370 pp.
言語ENG
ニュース番号<561-499>

解説

Fundamentals of Economics for Business is an innovative text designed specifically for students in business education programs. It provides a comprehensive yet accessible introduction to the key economic issues relevant to present or future business decision-makers. Reflecting the requirements of globalization, the content is international in scope and is applicable worldwide. The material is easily adaptable to courses of different lengths and educational objectives, including a one-semester MBA course, economics courses in an undergraduate commerce or business degree, or an executive MBA program.This second edition adds significant new material on production costs, managerial economics, growth and competitiveness, and includes new case studies with applications to international business.