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The Changing Face of Management in Thailand. タイにおけるマネジメントの様相の変化
・ISBN 978-0-415-44331-9 hard GB£ 210.00
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・ISBN 978-0-415-44332-6 paper GB£ 79.99
￥25,340.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
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電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-0-203-87834-7
| 著者・編者 | Andrews, Tim G. / Siengtha, S. (eds.), |
|---|---|
| シリーズ | Working in Asia |
| 出版社 | (Routledge, UK) |
| 出版年月 | 2009 |
| ページ数 | 346 pp. |
| 言語 | ENG |
| ニュース番号 | ＜557-585 572-461＞ |
解説
In the decade following the Asian financial crisis of 1997-1998, the management of organizations in Thailand has undergone significant change and development. The Changing Face of Management in Thailand examines in-depth the development of management during this pivotal period in the country's recent history.
The book draws together an impressive assortment of scholars, consultants and practitioners, whose experience and expertise significantly enhance our knowledge and understanding of this complex, multi-faceted Asian economy. The book is divided into 3 main sections:
- an examination of the political, economic, social and technological changes from 1997-2008
- specialist chapters that contextualise these developments from the marketing, HR and finance perspectives
- concluding sections focusing on public sector organizations, women managers, corporate governance, e-communication and the 'Thailand Brand'.
With a wealth of vignettes, anecdotes and illustrative quotations bringing each chapter to life, this volume offers a refreshing, updated and in-depth analysis of this rich, diverse and fascinating nation.