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Name: The Satisfied Customer : Winners and Losers in the Battle for Buyer Preference.
Author: Fornell, Claes
ISBN: 978-1-4039-8197-4

The Satisfied Customer : Winners and Losers in the Battle for Buyer Preference. 満足した顧客－買手選好のための闘争における勝者と敗者

・ISBN 978-1-4039-8197-4 2007 hard

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・ISBN 978-0-230-60406-3 2009 paper

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