株式会社極東書店トップ商品一覧Corporate Entrepreneurship and Innovation : Entrepreneurial Development within Organizations. 2nd ed.

商品詳細

Corporate Entrepreneurship and Innovation

Corporate Entrepreneurship and Innovation : Entrepreneurial Development within Organizations. 2nd ed. 企業の企業家精神とイノベーション -組織における企業家的発展-第2版

・ISBN 978-0-324-25916-2 cased

お気に入り
著者・編者Morris, Michael H. / Kuratko, Donald F. / Covin, Jeffrey G.,
出版社(South-Western, US)
出版年月2008
ページ数432 pp.
言語ENG
ニュース番号<541-597>

解説

Here's a text you'll refer to throughout your career, regardless of company or industry. CORPORATE ENTREPRENEURSHIP & INNOVATION is a one-of-a-kind text for the emerging business arena of entrepreneurship and innovation. While many companies agree that innovation is the key in sustaining their competitive advantage, few hold a true knowledge of the subject and how to put it into practice. With the "what", "how", "where", and "who" questions all answered in this comprehensive, professional text, you'll develop the skills and business savvy to be more marketable and lead companies to success.