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Name: Adland : A Global History of Advertising.
Author: Tungate, Mark
ISBN: 978-0-7494-4837-0

Adland : A Global History of Advertising. 広告業界－広告のグローバルな歴史

・ISBN 978-0-7494-4837-0 hard

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Seminal study of the global development of advertising examining mature and developing markets: US, Europe, Asia & Latin America