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Managing Service Operations

Managing Service Operations : Design and Implementation.

・ISBN 978-1-4129-2952-3 cloth GB£ 197.00

¥62,409.- (税込) (※)価格はご注文時の参考価格となります。
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・ISBN 978-1-4129-2953-0 paper GB£ 65.99

¥20,905.- (税込) (※)価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-1-4462-1422-0

著者・編者Hollins, Bill / Shinkins, S.,
出版社(Sage, UK)
出版年月2006
ページ数312 pp.
言語ENG
ニュース番号<534-L175>

解説

`Bill Hollins continues his practical investigation of design in the service sector. In this new book with Sadie Shinkins, he provides a down to earth approach to an important topic in the field' - Naomi Gornick, Honorary Professor, University of Dundee

Guiding readers through each stage in the design and implementation of service operations, this book combines lively examples that are easy to relate to with clearly explained theory.

Throughout, chapters contain pedagogical features that will help students to get the most from the ideas and examples being presented in the book. They include:

- Chapter objectives;

- Short cases;

- Student exercises;

- Chapter summaries;

- Further reading section;

- A glossary of key terms.