商品詳細

At this stage, it is very important to monitor and to reflect on the progress of e-commerce research in small to medium-sized enterprises (SMEs), and to look at the e-commerce phenomenon in SMEs, at a specific time and place in different countries in the world. ""Global Electronic Business Research: Opportunities and Directions"" encourages researchers and professionals interested in SMEs and e-commerce to address the next phase in this field. This book points to some of the impending issues concerning e-commerce in SMEs, and highlights the need to do something in order to bridge the existing divide between the two. ""Global Electronic Business Research: Opportunities and Directions"" raises the importance of addressing the e-commerce phenomenon in SMEs at a global level.