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Global Business Etiquette

Global Business Etiquette : A Guide to International Communication and Customs.

・ISBN 978-0-275-98815-9 cloth

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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 979-82-16-96947-1

著者・編者Martin, Jeanette S. / Chaney, L. H.,
出版社(Praeger, US)
出版年月2006
ページ数208 pp.
言語ENG
ニュース番号<531-L96>

解説

The breakneck speed at which business is going global requires a new breed of executives, managers, and front-line employees who are adept at the art of cross-cultural communication and can avoid simple misunderstandings that jeopardize multimillion dollar deals. Whether you are preparing for a long-term overseas assignment or a short trip abroad to meet with clients, customers, suppliers, or distributors, Global Business Etiquette will be an indispensable resource for understanding the dynamics of cross-cultural communication, avoiding embarrassing (and costly) gaffes, and successfully navigating the subtleties of social interaction. Drawing from their many years of research and training in the field; highlighting such important elements of communication as nonverbal gestures, dress, and gift giving customs; and featuring dozens of colorful examples and useful tips; the authors present a practical approach to interpreting signals and symbols around the world, overcoming stereotypes, and mastering the nuances of international communication.