商品詳細

The new edition of this successful text synthesizes good management practice for students and encourages and develops entrepreneurial skills. Clearly structured and accessibly presented, the comprehensive coverage includes accounting control and decision-making as well as chapters on family businesses, corporate, international and social entrepreneurship. Mini case examples and new long case studies are used to practically illustrate how concepts are implemented in small, growing and successful firms, and the text is fully supported by structured teaching resources.