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Strategic Management

Strategic Management : An Organization Change Approach.

・ISBN 978-0-7618-3364-2 paper US$ 106.99

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お気に入り
著者・編者Sherman, Herbert / Rowley, D. J. / Armandi, B. R.,
出版社(U. Pr. of America, US)
出版年月2006
ページ数764 pp.
言語ENG
ニュース番号<528-472>

解説

Strategic Management: An Organization Change Approach examines the art and science of strategic management in businesses and other organizations. Working from an established theoretical base, this new work discusses practical applications of various strategic management philosophies while focusing on strategy as organizational change. Sherman, Rowley, and Armandi outline specific strategies and tactics that managers can use to maximize not only productivity, but also satisfaction in their "human organizations." In an interactive and approachable manner, Strategic Management analyzes the importance of an organization's internal and external environment; explains how to develop an organizational mission, vision, values, and goals; identifies human-level vs. corporate-level strategy choices; and offers advice on how managers can effectively implement their plans. The authors also consider variables that might affect the proposed strategic management approaches, such as international environments, and non-profit, government, and small businesses.