株式会社極東書店トップ商品一覧Electronic Commerce : A Managerial Perspective 2006. 4th ed.

商品詳細

Electronic Commerce

Electronic Commerce : A Managerial Perspective 2006. 4th ed.

・ISBN 978-0-13-185461-1 cloth

絶版

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著者・編者Turban, Efraim / Lee, Jae Kyu / King, D.,
出版社(Prentice Hall, US)
出版年月2006
ページ数832 pp.
言語ENG
ニュース番号<528-463>

解説

For undergraduate and graduate courses in Electronic Commerce.

For instructors looking for the most comprehensive, managerial, research based book on how corporate business uses e-commerce and less emphasis on technological underpinnings and development. Turban is the #1 best seller in the business school market.