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The Globalization of Business : The Challenge of the 1990s. Reprint (1993)
・ISBN 978-1-138-82071-5 2015 hard GB£ 170.00
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・ISBN 978-1-138-82075-3 2016 paper GB£ 51.99
￥19,638.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
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電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-315-74369-1
| 著者・編者 | Dunning, John H., |
|---|---|
| シリーズ | Routledge Revivals |
| 出版社 | (Routledge, UK) |
| ページ数 | 482 pp. |
| 言語 | ENG |
| ニュース番号 | ＜617-L366＞ |
解説
In recent years economic activity has become increasingly globalized. One of the main instruments behind this process is the multinational enterprise. In The Globalization of Business, first published in 1993, John Dunning explores the latest issues in the world of international business and looks ahead at the remaining years of this century identifying the likely challenges of the future. What are the challenges posed by the technological, political and economic developments of the 1990s for international business? What are the implications of the opening up of new territories such as in Central and Eastern Europe and parts of China? To what extent are the competitive advantages of nation states increasingly coming to depend on the presence of multinational activity? What are the implications of the globalization of markets and production for the domestic economic policies of governments? This collection of essays will be vital reading to students of international business.