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Written especially for undergraduate students taking their first course in social statistics, this highly accessible bestselling text has been thoroughly revised and updated with the latest General Social Survey data. The new Fourth Edition maintains the same informal, conversational writing style along with the many pedagogical features have led to the previous editions' widespread success. It also introduces new social issues, including more analysis of cultural diversity. The text includes resources designed to support effective teaching: illustrations showing how statistical concepts are used to interpret social issues, guides for reading and interpreting the research literature, SPSS demonstrations, and a rich variety of exercises. The authors have introduced a strong global perspective by using real-life examples from the International Social Survey Programme that help expand the students' analytical focus beyond the United States.