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Managing Opportunity Development in Business Networks.
・ISBN 978-1-4039-4769-7 hard EUR 99.99
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| 著者・編者 | Ghauri, Pervez N. / Hadjikhani, A. / Johanson, J. (eds.), |
|---|---|
| 出版社 | (Palgrave Macmillan, UK) |
| 出版年月 | 2005 |
| ページ数 | 384 pp. |
| 言語 | ENG |
| ニュース番号 | ＜523-639＞ |
解説
Business opportunity is defined as the driving force that creates entrepreneurship, change and growth in both SMEs and multinational firms. Business networks provide opportunities and competitive advantage but they also impose constraints on firms. This volume connects opportunity detection with business networks to explore the impact of this combination on the competitive strategies of firms. It will be of use to researchers and PhD candidates working in the field of entrepreneurship, networks, and competitive strategies and advantages.