株式会社極東書店トップ商品一覧Strategic Management : Awareness and Change. 5th ed.

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Strategic Management

Strategic Management : Awareness and Change. 5th ed.

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ISBN9781844800834
著者・編者Thompson, John / Martin, F.,
出版社(Thomson Learning, UK)
出版年月2005
ページ数873 pp.
言語ENG
ニュース番号<521-439>

解説

Strategic management 5e is essential reading for all students of strategy at undergraduate, diploma and MBA level. Structured around a traditional analysis, formulation and implementation framework, based on a mini-case approach, and supported by unrivalled supplementary resources, John Thompson's accessible text encourages students to think about strategy through the successes and failures of real companies. In addition, the unrivalled subject coverage introduces readers to topics of contemporary interest including emergent strategy, entrepreneurship, and leadership.