株式会社極東書店トップ商品一覧Coopetition in International Business.

商品詳細

Coopetition in International Business.

Coopetition in International Business.

・ISBN 978-87-630-0128-1 soft

お気に入り
著者・編者Luo, Yadong,
出版社(Copenhagen Business School Pr., DK)
出版年月2004
ページ数211 pp.
言語ENG
ニュース番号<516-417>

解説

Explains coopetition - a new perspective of international business that addresses the simultaneous cooperation and competition between MNE units and their global stakeholders such as global competitors, foreign governments, corporate members, alliance partners, and foreign suppliers