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商品詳細

Name: The Business Battleground : Developing Project Strategy Using the 'Art of War' by Sun Tzu.
Author: Hawkins, David E. / Rajagopal, S.
ISBN: 978-1-4039-4321-7

The Business Battleground : Developing Project Strategy Using the 'Art of War' by Sun Tzu.

・ISBN 978-1-4039-4321-7 hard

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著者・編者	Hawkins, David E. / Rajagopal, S.,
出版社	(Palgrave Macmillan, UK)
出版年月	2004
ページ数	208 pp.
言語	ENG
ニュース番号	＜511-L121＞

解説

The Art of War by Sun Tzu has influenced a generation of business leaders and strategy gurus. Yet for many people in business and students of management this remains a mystery. For the first time the authors provide a fully comprehensive account of this work and the influence of Sun Tzu and the relevance to business strategy and project management. Their book will give the reader the opportunity to appreciate and benefit from this crucial work.