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Name: Media Monoliths : How Great Media Brands Thrive and Survive.
Author: Tungate, Mark
ISBN: 978-0-7494-4108-1

Media Monoliths : How Great Media Brands Thrive and Survive.

・ISBN 978-0-7494-4108-1 hard

絶版

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The first in-depth analysis of 20 of the world's most famous media brands