株式会社極東書店トップ商品一覧Media Management in the Age of Giants: Business Dynamics of Journalism.

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Media Management in the Age of Giants: Business Dynamics of Journalism.

Media Management in the Age of Giants: Business Dynamics of Journalism.

・ISBN 978-0-8138-1699-9 paper

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著者・編者Herrick, Dennis F.,
出版社(Iowa State U. Pr., US)
出版年月2004
ページ数380 pp.
言語ENG
ニュース番号<508-1528 260-13826>

解説

Filled with real-life examples and interviews of media managers illustrating how management is being conducted in all kinds of media companies