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商品詳細

The Power of Strategy Innovation

The Power of Strategy Innovation : A New Way of Linking Creativity and Strategic Planning to Discover Great Business Opportunities.

・ISBN 978-0-8144-0768-4 hard

お気に入り
著者・編者Johnston, Robert E., Jr. / Bate, J. Douglas,
出版社(AMACOM, US)
出版年月2003
ページ数288 pp.
言語ENG
ニュース番号<502-553>

解説

Innovation and strategic planning are not mutually exclusive - they are interdependent. This book presents a practical five-step process for aligning day-to-day, bottom-line-focused planning with discovery-driven innovation that drives future growth.