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Anthropology and Mass Communication : Media and Myth in the New Millennium. 人類学とマスコミュニケーション
・ISBN 978-1-57181-277-3 2003 hard US$ 135.00
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・ISBN 978-1-57181-278-0 2005 paper US$ 34.95
￥8,188.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
| 著者・編者 | Peterson, Mark Allan, |
|---|---|
| シリーズ | Anthropology & |
| 出版社 | (Berghahn, US) |
| ページ数 | 321 pp. |
| 言語 | ENG |
| ニュース番号 | ＜502-1504 502-1534＞ |
解説
Anthropological interest in mass communication and media has exploded in the last two decades, engaging and challenging the work on the media in mass communications, cultural studies, sociology and other disciplines. This is the first book to offer a systematic overview of the themes, topics and methodologies in the emerging dialogue between anthropologists studying mass communication and media analysts turning to ethnography and cultural analysis. Drawing on dozens of semiotic, ethnographic and cross-cultural studies of mass media, it offers new insights into the analysis of media texts, offers models for the ethnographic study of media production and consumption, and suggests approaches for understanding media in the modern world system. Placing the anthropological study of mass media into historical and interdisciplinary perspectives, this book examines how work in cultural studies, sociology, mass communication and other disciplines has helped shape the re-emerging interest in media by anthropologists.