株式会社極東書店トップ > 商品一覧 > International Business : Environments and Operations. 10th ed.
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For undergraduate and graduate courses in International Business.
This classic best-seller discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It takes a balanced approach to all functions of business. It features an abundance of colorful maps, strong engaging opening and closing cases, and classic and contemporary examples.