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Hollywood Economics : How Extreme Uncertainty Shapes the Film Industry. ハリウッドの経済学-映画産業の極度の不安定さ
・ISBN 978-0-415-31260-8 hard GB£ 210.00
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・ISBN 978-0-415-31261-5 paper GB£ 62.99
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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-0-429-23318-0
| 著者・編者 | De Vany, Arthur, |
|---|---|
| シリーズ | Contemporary Political Economy Series |
| 出版社 | (Routledge, UK) |
| 出版年月 | 2004 |
| ページ数 | 328 pp. |
| 言語 | ENG |
| ニュース番号 | <501-1427> |
解説
Just how risky is the movie industry? Is screenwriter William Goldman's claim that "nobody knows anything" really true? Can a star and a big opening change a movie's risks and return? Do studio executives really earn their huge paychecks?
These and many other questions are answered in Hollywood Economics. The book uses powerful analytical models to uncover the wild uncertainty that shapes the industry. The centerpiece of the analysis is the unpredictable and often chaotic dynamic behaviour of motion picture audiences.
This unique and important book will be of interest to students and researchers involved in the economics of movies, industrial economics and business studies. The book will also be a real eye-opener for film writers, movie executives, finance and risk management professionals as well as more general movie fans.