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Name: Management Mistakes and Successes. 7th ed.
Author: Hartley, Robert F.
ISBN: 978-0-471-45261-4

Management Mistakes and Successes. 7th ed.

・ISBN 978-0-471-45261-4 paper Int'l ed.

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著者・編者	Hartley, Robert F.,
出版社	(Wiley, US)
出版年月	2003
ページ数	365 pp.
言語	ENG
ニュース番号	＜495-410＞

解説

This is a successful casebook that presents contrasting cases of management mistakes and successes, providing insights into the art of managerial decision--making. Covers the importance of public image, the need for focused growth, the power of judicious imitation, and prudent crisis management.