株式会社極東書店トップ商品一覧Value-Added Selling : How to Sell More Profitably, Confidently, and Professionally by Competing on Value, Not Price.

商品詳細

Value-Added Selling

Value-Added Selling : How to Sell More Profitably, Confidently, and Professionally by Competing on Value, Not Price.

・ISBN 978-0-07-140881-3 hard

お気に入り
著者・編者Reilly, Tom,
出版社(McGraw-Hill, US)
出版年月2002
ページ数256 pp.
言語ENG
ニュース番号<492-531>

解説

In a marketplace too often focused on price, "Value-Added Selling" provides sales professionals with a market-proven approach for selling customers on the inherent value of a product. Based on a value-selling model proven to work across industries and product lines, this step-by-step book explains how to define value in the client's terms, orient a pitch to fit the client's needs, and close the deal. It gives sales pros the tools and confidence they need to - now and forever - deemphasize price in the selling equation.