株式会社極東書店トップ商品一覧Strategic Management : Competitiveness and Globalization. With InfoTrac College Edition. 5th ed.

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Strategic Management

Strategic Management : Competitiveness and Globalization. With InfoTrac College Edition. 5th ed. R.D.アイアランド他著 戦略的経営 第5版

・ISBN 978-0-324-11479-9 cloth with passcode

お気に入り
著者・編者Hitt, Michael A. / Ireland, R. D. / Hoskisson, R. E.,
出版社(South-Western, US)
出版年月2003
ページ数1280 pp.
言語ENG
ニュース番号<491-571>

解説

This text explains how firms achieve strategic competitiveness, emphasising integration of resources and capabilities to obtain a sustained competitive advantage. The text integrates the resource-based view of the firm with the more traditional model.