商品詳細

Survivor's Guide to Small Business is a comprehensive, easy-to-use guide for small business development and ownership. It presents all of the essentials of small business management in an easy-to-read and easy-to-use format. The content is comprehensive and universal, and emphasizes the most practical and useful information for the potential entreprenuer rather than the theoretical. The text reflects the most current topics and issues in small business, and includes many cases, activities and features to engage students and enrich learning.