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Transition Strategies : Cases from the East German Industry. 移行戦略－旧東独産業からの事例
・ISBN 978-1-4039-0009-8 hard EUR 99.99
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お気に入り
★★★
| 著者・編者 | Wulf, Toresten / Hungenberg, H., |
|---|---|
| 出版社 | (Palgrave Macmillan, UK) |
| 出版年月 | 2002 |
| ページ数 | 232 pp. |
| 言語 | ENG |
| ニュース番号 | ＜489-258＞ |
解説
The transition process of the countries of Central and Eastern Europe, which started more than a decade ago, has been the focus of much attention for both practitioners and scholars. Few studies however, address management issues involved in the transition process and no study has, until now, assessed the strategies and tactics which individual companies have pursued over the past decade as part of their adaptation process. This book fills this gap and will leave the reader with a better understanding of the adaptation process at single firm level.