株式会社極東書店トップ商品一覧Managerial Communication : Strategies and Applications. 2nd ed.

商品詳細

Managerial Communication

Managerial Communication : Strategies and Applications. 2nd ed.

・ISBN 978-0-256-17081-8 cloth

お気に入り
著者・編者Smeltzer, Larry R. / Leonard, Donald J. / Hynes, Geraldine E.,
出版社(McGraw-Hill/Irwin, US)
出版年月2002
ページ数504 pp.
言語ENG
ニュース番号<486-549>

解説

"Managerial Communication: Strategies and Applications" focuses on skills and strategies that managers need in today's workplace. The first edition of "Managerial Communication" stood out in the field for its strategic approach, solid research base, comprehensive range of topics, its even-handed examination of oral and written channels, and its focus on managerial (as opposed to entry-level) competencies. The overriding principle for the revision was to preserve the book's key strengths while bringing it in line with the early twenty-first century workplace. The chapters have been streamlined and condensed to meet the needs of a busy contemporary manager and content was added to reflect current business practices. In short, the second edition preserves the best features of the first edition, while bringing them up to date and presenting them in a concise, easy to read format. Today's managers will learn the skills and strategies necessary for successful and effective business communication.