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Experimental Business Research.

Experimental Business Research. 実験的ビジネス研究

・ISBN 978-0-7923-7483-1 hard EUR 149.99

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お気に入り
著者・編者Zwick, Rami / Rapoport, A. (eds.),
出版社(Kluwer Academic, NE)
出版年月2001
ページ数432 pp.
言語ENG
ニュース番号<486-539>

解説

Experimental Business Research includes papers that were presented at the First Asian Conference on Experimental Business Research held at the Hong Kong University of Science and Technology (HKUST), on December 7-10, 1999. The conference was organized by the Center for Experimental Business Research (cEBR) at the HKUST.
The papers presented at the conference and a few others that were solicited especially for this volume contain original research on individual and interactive decision behavior in various branches of business research including, but not limited to, economics, marketing, management, finance, and accounting.
Experimental Business Research is suitable as a secondary text for a graduate level course, and as a reference for researchers and practitioners in industry.