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Name: International Business : An Integrated Approach. E-Business updated ed.
Author: Wild, John J. / Wild, K. L. / Han, J. C. Y.
ISBN: 978-0-13-031674-5

International Business : An Integrated Approach. E-Business updated ed.

・ISBN 978-0-13-031674-5 cloth

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著者・編者	Wild, John J. / Wild, K. L. / Han, J. C. Y.,
出版社	(Prentice Hall, US)
出版年月	2001
ページ数	590 pp.
言語	ENG
ニュース番号	＜480-501 000-44339＞

解説

This text applies a cross-functional, integrated approach to the study of international business. By including examples of companies from around the world, it provides students with an unbiased, global perspective on business. Clear, straightforward explanations of difficult material supported by informative illustrations make this text accessible to all students. The text's dynamic portrayal of international business makes the subject lively, topical, and enjoyable.