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Apply microeconomic theory to everyday life! Praised for its many lively, real-world applications, no other text makes microeonomics as interesting, and relevant, as Browning & Zupan's MICROECONOMIC THEORY AND APPLICATIONS. Here are just a few of this edition's new applications: The Rise of Mail Order and Online Shopping Keeping Bugs Bunny and the Back Street Boys at Bay in Canada Network Effects, the New Economy, and the Microsoft Antitrust Case The New Economy and a Negative U.S. Savings Rate Marginal and Average Products in Major League Baseball The Cost of Dealing with Global Warning Why Electric Bills in California Increased after Deregulation Priceline.com, Project Purple Demon, and Online Intertemporal Price Discrimination Software and Soft-Money Political Contributions Hollywood and Home Videos Napster: Nipping or Nudging Economic Efficiency?