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Name: Financial Times Corporate Strategy Case Book.
Author: Wickham, Philip
ISBN: 978-0-273-64342-5

Financial Times Corporate Strategy Case Book.

・ISBN 978-0-273-64342-5 paper

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著者・編者	Wickham, Philip,
出版社	(Financial Times / Prentice Hall, UK)
出版年月	2000
ページ数	240 pp.
言語	ENG
ニュース番号	＜465-505＞

解説

This text provides a range of interesting and exciting case material ready to use in isolation or in conjunction with the latest edition of Richard Lynch's Corporate Strategy. Each chapter contains up to six cases from the Financial Times newspaper relating to a specific topic. The chapters are supported by a brief commentary to explain the theory in that section. The cases are relevant and up-to-date and reflect the consistently excellent standard of FT journalism. The structure of the cases book matches exactly that of Corporate Strategy.