株式会社極東書店トップ＞商品一覧＞ Electronic Commerce : A Managerial Perspective.

商品詳細

Name: Electronic Commerce : A Managerial Perspective.
Author: Turban, Efraim / Lee, J. / King, D. et al.
ISBN: 978-0-13-975285-8

Electronic Commerce : A Managerial Perspective.

・ISBN 978-0-13-975285-8 cloth

絶版

お気に入り ★★★

お問い合わせ

著者・編者	Turban, Efraim / Lee, J. / King, D. et al.,
出版社	(Prentice Hall, US)
出版年月	1999
ページ数	520 pp.
言語	ENG
ニュース番号	＜462-496 463-483＞

解説

Reflecting-and integrating-the authors' extensive experiences as academicians, consultants, and practioners, this is the first college textbook entirely dedicated to Electronic Commerce (EC). A comprehensive overview and sourcebook of EC from an unbiased point of view, it describes what EC is explains how it is being conducted and managed, and explores its major opportunities, limitations, and issues. Supplements will include Instructor's Manual with Test Item File, Windows PH Test Manager, PowerPoint Slides, and a Companion Web site. www.prenhall.com/turban.