株式会社極東書店トップ商品一覧Japanese Distribution Strategy : Changes and Innovations.

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Japanese Distribution Strategy

Japanese Distribution Strategy : Changes and Innovations. 日本の流通戦略

・ISBN 978-1-86152-535-2 paper

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著者・編者Czinkota, Michael R. / Kotabe, Masaaki (eds.),
出版社(Business Press / Thomson Learning, UK)
出版年月2000
ページ数332 pp.
言語ENG
ニュース番号<461-577 463-521>

解説

Contents: Changes in the Japanese channel environment and structure / Collaboration in distribution / Supplier - distributor relationships / Implementing distribution change / Case studies of successful market entry and performance in Japan