株式会社極東書店トップ商品一覧Mastering the Digital Marketplace : Practical Strategies for Competitiveness in the New Economy.

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Mastering the Digital Marketplace

Mastering the Digital Marketplace : Practical Strategies for Competitiveness in the New Economy.

・ISBN 978-0-471-34546-6 cloth

お気に入り
著者・編者Aldrich, Douglas F.,
出版社(Wiley, US)
出版年月1999
ページ数320 pp.
言語ENG
ニュース番号<458-517>

解説

The author identifies three key strategic considerations - customer value focus, integration of physical containers the company sells with their intellectual or digital content, and a strategic emphasis on saving customers' time