株式会社極東書店トップ商品一覧Britain's Winning Formula : A Business Study of Grand Prix Racing.

商品詳細

Britain's Winning Formula

Britain's Winning Formula : A Business Study of Grand Prix Racing.

・ISBN 978-0-333-71270-2 hard

絶版

お気に入り
著者・編者Beck-Burridge, Martin / Walton, J.,
出版社(Macmillan, UK)
出版年月1999
ページ数300 pp.
言語ENG
ニュース番号<454-443>

解説

The international financial value of Grand Prix racing has grown substantially in recent years. This book focuses upon the massive size, value, importance and impact of the industry. It also investigates the dominance of UK based Research and Development and design and the development of team strategy and tactics. The authors have based their analysis upon research involving interviews with key individuals at the highest level and visibility within the industry and focus upon the management themes of teamworking, leadership, strategy and innovation.