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This text tells of the progressive movement toward sexual equality over the 1980s and 1990s in America, showing that women's status has risen consistently and continuously. It asserts that this rise is due to the emergence of modern political and economic organizations, which transformed institutional priorities concerning gender. Although individual politicians and businessmen believed women should remain in their traditional roles, Robert Jackson shows that it was simply not in the interests of modern enterprise and government to foster inequality. The search for profits, votes, organizational rationality and stability all favoured a gender-neutral approach that improved women's status. The inherent gender impartiality of organizational interests won out over the prejudiced preferences of the men who ran them.