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Doing Research in Business and Management. An Introduction to Process and Method.

Doing Research in Business and Management. An Introduction to Process and Method. 経営管理の研究―過程と方法入門

・ISBN 978-0-7619-5949-6 cloth GB£ 201.00

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・ISBN 978-0-7619-5950-2 paper GB£ 62.99

¥19,955.- (税込) (※)価格はご注文時の参考価格となります。
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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-1-4462-8041-6

著者・編者Remenyi, Dan / Williams, Brian / Money, Arthur et al.,
出版社(Sage, UK)
出版年月1998
ページ数320 pp.
言語ENG
ニュース番号<440-488>

解説

[T]here is, as with all the chapters, an excellent set of suggested further reading...' - Management Learning

`Postgraduate students should find this a useful book, since it focuses on issues specific to their requirements. The philosophical underpinnings, methodology and practicalities of research are all discussed within the context of postgraduate research' - International Small Business Journal

This wide-ranging text comprehensively overviews management research and research methodology. The authors take the reader through all the major stages of the research process and introduce the key methods.

After highlighting the different contexts and purposes, strategies and tactics, programmes and processes of management research, the authors provide detailed coverage of the relevant research approaches and methods. They discuss the interrelationship of theoretical and empirical research, and how these apply to practice. The implications of using quantitative and qualitative methods are examined, and practical advice is given on the available analysis techniques and software packages.