商品詳細

For an undergraduate course in corporate finance or financial management. Unique in approach and perspective, this text provides an integrated view of the general theory of finance - the "first principles" - that underlie the practice of corporate financial management. Using an abundance of actual applications from the "real world," it shows students how an understanding of this theory can help them develop a "ready intuition" for solving problems they have never seen before - and how they can apply this intuition to the world of corporate financial management.