株式会社極東書店トップ商品一覧Essentials of Entrepreneurship and Small Business Management. 2nd ed.

商品詳細

Essentials of Entrepreneurship and Small Business Management. 2nd ed.

Essentials of Entrepreneurship and Small Business Management. 2nd ed.

・ISBN 978-0-13-727298-3 paper

絶版

お気に入り
著者・編者Zimmerer, Thomas W. / N. M. Scarborogh,
出版社(Prentice Hall, US)
出版年月1998
ページ数592 pp.
言語ENG
ニュース番号<438-422>

解説

For courses in Small Business Management and Entrepreneurship.

  • A streamlined version of the authors' best-selling Effective Small Business Management, Fifth Edition, this 15-chapter, self-contained text offers complete coverage of the essential topics in small business management and entrepreneurship. Using a lively, interesting writing style, an abundance of real-world examples, and practical hands-on exercises and activities, it provides a no-nonsense real-world approach that follows the logical process and critical issues of creating, launching, and managing a successful small business.
  • A comprehensive supplements package provides students with exceptional interactive, hands-on experience.