株式会社極東書店トップ商品一覧The Power of Product Platforms. Building Value and Cost Leadership.

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The Power of Product Platforms. Building Value and Cost Leadership.

The Power of Product Platforms. Building Value and Cost Leadership.

・ISBN 978-0-684-82580-9 cloth

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著者・編者Meyer, Marc H. / Lehnerd, A. P.,
出版社(Free Pr., US)
出版年月1997
言語ENG
ニュース番号<437-L011>

解説

Drawing on in-depth case examples from Black & Decker, Hewlett-Packard, and others, this guide demonstrates how to build entire families of products from a single "platform" of common product structures, technologies, and automated product processes. This guide explains how this strategy spearheads a more advanced, second-generation product platform.