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商品詳細

Name: Market-Led Strategic Change. Transforming the Process of Going to Market. 2nd ed.
Author: Piercy, Nigel
ISBN: 978-0-7506-3285-0

Market-Led Strategic Change. Transforming the Process of Going to Market. 2nd ed.

・ISBN 978-0-7506-3285-0 paper

絶版

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著者・編者	Piercy, Nigel,
シリーズ	The Marketing Series: CIM Professional Development
出版社	(Butterworth-Heinemann, UK)
出版年月	1997
ページ数	665 pp.
言語	ENG
ニュース番号	＜436-476＞