株式会社極東書店トップ商品一覧Winning the Race for Value. Strategies to Create Competitive Advantage in the Emerging "Age of Abundance".

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Winning the Race for Value. Strategies to Create Competitive Advantage in the Emerging "Age of Abundance".

Winning the Race for Value. Strategies to Create Competitive Advantage in the Emerging "Age of Abundance". 競争上の優位を獲得するための戦略

・ISBN 978-0-8144-0354-9 cloth

お気に入り
著者・編者Sheehy, B. / H. Bracey et al.,
出版社(AMACOM, US)
出版年月1996
ページ数256 pp.
言語ENG
ニュース番号<428-408>

解説

Identifies a fundamental shift in the meaning of value in the changing world. The text explains that because of the movement from a nation-state economy to a global market, and the movement from a manufacturing and service-based economy to one based on knowledge and digital information, customers are now placing high value on the "knowledge" aspect of a product or service.