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Information, Organization and Management: Expanding Markets and Corporate Boundaries.
・ISBN 978-0-471-96454-4 cloth US$ 111.95
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| 著者・編者 | Wigand, R. / A. Picot et al., |
|---|---|
| シリーズ | Wiley Series in Information Systems |
| 出版社 | (Wiley, US) |
| 出版年月 | 1997 |
| ページ数 | 457 pp. |
| 言語 | ENG |
| ニュース番号 | <426-520> |
解説
Amidst the accelerating change of an increasingly competitive global market, Information, Organization and Management demonstrates how business success in the global market place depends upon products and services rich in variety, value and instantly responsive to customer needs. This strengthening of the buyer's position has turned customer service into an important decisive factor for a corporation's market success. Competitive strategies must therefore re-evaluate the business-management goals of flexibility, time, quality and cost.