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Readings in International Business. 国際経営リーディング
・ISBN 978-0-7618-0498-7 paper US$ 60.99
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| 著者・編者 | Kim, Seung H. & Suk H. et al. (eds.), |
|---|---|
| 出版社 | (U. Pr. of America, US) |
| 出版年月 | 1996 |
| ページ数 | 284 pp. |
| 言語 | ENG |
| ニュース番号 | ＜426-492＞ |
解説
Readings in International Business presents a variety of articles that illuminate the brave new world of international business developments. These articles present results of applied research on contemporary issues in international business. The articles were selected from Multinational Business Review (MBR), a peer-review journal published twice annually by the College of Business Administration at the University of Detroit-Mercy. The reader will be introduced to the principles essential to an understanding of international business problems and policies that multinational companies utilize to contend with those problems.