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Strategic Management. An Introduction.

Strategic Management. An Introduction.

・ISBN 978-0-273-61250-6 paper

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著者・編者Rosen, R.,
出版社(Pitman, UK)
出版年月1995
ページ数256 pp.
言語ENG
ニュース番号<421-395>

解説

This text provides a clear awareness of the problems of management in an increasingly competitive and turbulent environment. Rather than trying to encompass the myriad of different ideas on this subject, it concentrates on the relatively few classic theories, concepts and models. The outcome is a clear picture of both organisational and management behaviour and the internal and external factors that influence them.