株式会社極東書店トップ ＞ 商品一覧 ＞ When Lean Enterprises Collide: Competing through Confrontation.
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解説
When Lean Enterprises Collide presents a new theory of competition for manufacturers racing to create the most innovative product at the lowest prices. The author shows that the key to success in this environment is the integrative management of cost, quality, and functionality. Robin Cooper describes eight innovative and aggressive cost management techniques, including target costing and value engineering.