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Name: The Strategy Process. European ed.
Author: Mintzberg, H. / J. B. Quinn et al.
ISBN: 978-0-13-149626-2

The Strategy Process. European ed.

・ISBN 978-0-13-149626-2 paper

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著者・編者	Mintzberg, H. / J. B. Quinn et al.,
出版社	(Prentice Hall, UK)
出版年月	1995
ページ数	900 pp.
言語	ENG
ニュース番号	＜411-449＞

解説

This is the first European edition of Mintzberg and Quinn's "Strategy Process". Based upon the second edition of the original, this version has been radically revised to produce a shorter, more European approach: more than 60% of the cases are now fully European. There are important new readings to replace older or inappropriate readings and a new section on the "global context" is included. All of the revisions have been made in response to extensive feedback from European adopters.