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An Introduction to Theories of Popular Culture is the essential guide to the major theories of popular culture. Dominic Strinati examines the ways in which these theories have tried to understand and evaluate popular culture in modern societies. Among the theories and ideas the book introduces are mass culture, the Frankfurt School and the culture industry, semiology and structuralism, Marxism, feminism, post modernism and cultural populism. Strinati explains how theorists such as Adorno, Barthes, Althusser and Hebdige have grappled with the many forms of popular culture, from Jazz to the Americanization of British popular culture, from Hollywood cinema to popular television series, and from teen magazines to the spy novel. This best-selling text has been widely adopted on cultural studies, sociology and media studies courses and, together with Strinati's new publication An Introduction to Studying Popular Culture , will provide an essential introduction to popular culture.